Graphic Design / Branding

Overview

SGS is the world's leading testing, inspection, and certification (TIC) company in the life sciences industry. SGS drives customer engagement globally through certification symposiums, compliance conferences, and related trade events. .

Challenge

Marketing materials, newsletter and support collateral were needed for an upcoming trade event, and corporate team required immediate assistance as staff transitioned to new roles.

Goal

Designed corporate newsletter, trade show bus graphic, event postcard, proposal letter and informational booklet that aligned with global identity guidelines within a two-week time window.

Results

Marketing team was able to meet immediate trade event timelines, attendance increased by over 10% and postcard submissions brought in two dozen clients through in-person signups.

Client

SGI

Industry

Life Sciences

Deliverables

Newsletter
Postcard
Bus Graphic
Booklet

Role

Graphic Design

KPI

Trade show event attendance increased 10%
Two dozen new clients signed up